Suzuki Motorcycle India Private Limited (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, has entered into a Memorandum of Understanding (MoU) with Bajaj Finance Limited (BFL) to provide seamless financing options for the purchase of Suzuki two-wheelers. BFL is the lending arm of Bajaj Finserv Limited, a prominent financial services group in India.
This strategic partnership aims to offer customers round-the-clock, hassle-free retail financing solutions when buying their favorite Suzuki motorcycles. The MoU also promises additional benefits such as quick loan approvals and simplified documentation processes.
Mr. Kenichi Umeda, Managing Director of Suzuki Motorcycle India Pvt. Ltd., highlighted the importance of partnering with financiers who can facilitate easy purchase options for Suzuki two-wheelers. He emphasized the need to provide flexible and straightforward retail finance offers that cater to the requirements of their growing customer base in India, supporting the company’s overall growth plans.
Under this collaboration, customers can expect faster loan approval with minimal documentation and competitive interest rates. Bajaj Finance will further enhance convenience by offering easy scheme options, digital login facilities, 24/7 operational support, and pre-approved offers.
Amit Raghuvanshi, President – Personal Loans & Sales Finance at Bajaj Finance Ltd, expressed excitement about the preferred financier tie-up with Suzuki Motorcycle India, a leading player in the Indian two-wheeler market. Raghuvanshi emphasized that this partnership enables Bajaj Finance to extend its reach to a larger customer base in the two-wheeler segment.
With a customer franchise of 69 million, the collaboration with Suzuki Motorcycle will provide a superior digital experience and a wider range of financial solutions for customers across India.
Overall, this alliance between Suzuki Motorcycle India and Bajaj Finance Ltd aims to streamline the financing process for Suzuki two-wheelers, making it easier for customers to own their dream bikes. The partnership reflects the commitment of both companies to delivering exceptional customer service and fostering growth in the Indian two-wheeler market.
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