Ather to Introduce Affordable Electric Scooter with Battery Subscription Model
Ather Energy is preparing to shake up the electric two-wheeler market with the introduction of a Battery-as-a-Service (BaaS) model aimed at lowering the initial cost of EV ownership. Confirming the development, Chief Business Officer Ravneet Phokela said the move is part of Ather’s broader strategy to challenge established players like TVS, Bajaj, and Ola Electric […]
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