Yamaha Launches ‘The Call of The Blue’ Version 4.0
Building on the success of its previous campaigns, India Yamaha Motor (IYM) has officially unveiled Version 4.0 of its flagship brand campaign, ‘The Call of The Blue’. With the new slogan, ‘Hear the Call Now’, the campaign takes a fresh, dynamic approach, aimed at engaging the next generation of motorcycle riders. This progression from the […]
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